Choosing the build
A CPU matched to the workload, generous RAM and NVMe or SSD storage picked for read-heavy or write-heavy use.
A dedicated server is the answer when a virtual machine stops coping: a heavy database, sustained high load, or a requirement that your data must not share hardware with other customers. The machine sits in an EU data centre, and the provider owns and maintains the physical kit.
The whole point of dedicated hardware is predictability. Performance does not depend on what other tenants are doing on a shared hypervisor.
A CPU matched to the workload, generous RAM and NVMe or SSD storage picked for read-heavy or write-heavy use.
A provider with redundant power, cooling and network links, and a data processing agreement that survives a GDPR review.
RAID, operating system, networking, firewall and out-of-band management through the provider's console.
Data and applications move from your current platform with a short, agreed cut-over.
Backups to separate storage and, where uptime demands are strict, a standby server ready to take over.
Patching, disk and hardware health monitoring, and liaison with the provider whenever something fails.
Stock configurations are usually ready within one or two working days. Custom builds take longer, depending on what the provider has on the shelf.
We measure current usage and define the storage requirements, which are nearly always the deciding factor for databases.
The server is ordered in your company's name, and we install the OS, RAID and security baseline.
Data is moved and traffic switched at a time when your users will barely notice.
Continuous monitoring, updates and configuration changes as your business grows.
The data centre is responsible for power and connectivity, not for your data. A failed drive gets replaced by the provider's technicians fairly quickly, but its contents must come back from your own backup. A hosting contract is no substitute for backups or for regular restore tests.
Three signs: sustained load above two thirds, a database stalled on disk, or a requirement for physical separation from other customers. Without any of them, a dedicated server means paying for capacity nobody uses.
The server belongs to the hosting provider, and replacing faulty components is part of the rental. We raise the fault, chase it and, once the part is swapped, verify the RAID and the data. You never buy spares or send anyone to the site.
Owned hardware can pay off over four or five years with steady load, but it needs a suitable room, power, cooling and someone to change parts. Apply does not supply hardware, which is exactly why we recommend renting in a professional EU data centre where the physical side is covered.
Describe your workload and requirements. We will propose a configuration and give you an honest cost comparison with a VPS.
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