Service · Websites and web development

WordPress development

A large share of Danish business websites run on WordPress, and for sensible reasons: editors already know it, developers are easy to find and the code belongs to you. Trouble starts when a site is assembled from a heavy page builder and twenty plugins. We keep the build simple so it is still quick and secure three years from now.

Send an enquiry See the scope

From 4 weeks

to go-live

Bespoke theme

no heavy builder

WooCommerce

when you sell online

Your code

and your licences

What the service covers

Whether it is a company site or a shop, a WordPress project with us follows the same outline: foundations, editing tools, integrations and handover.

Talk it through with us

Block-based theme

We develop a theme with custom Gutenberg blocks, so editors can put together new pages from ready-made pieces without breaking the layout.

Plugin discipline

Every plugin has to justify being there. Fewer plugins mean fewer security holes, fewer clashes during updates and faster pages.

WooCommerce

If you sell online, we configure WooCommerce with MobilePay, card payments through Quickpay or Nexi and delivery by PostNord, GLS or DAO.

Bookkeeping link

Orders, customers and invoices can sync with e-conomic, Dinero or Billy, so nobody in finance retypes figures from a screen.

Cookies and GDPR

A consent banner that records genuine consent, Google Consent Mode, a privacy notice and forms that collect only the data you actually use.

Handover

Logins, licences and documentation are registered to your company. Editors get a short online walkthrough and a guide to keep.

How we deliver it

A company site usually takes four to six weeks; a WooCommerce shop tied into the accounts takes eight or more. Most of that time goes on content and data rather than code.

Discovery

A video call about goals, audiences and the systems you already run. We look at your data before committing to a timeline.

Structure and design

The page structure and sketches are signed off before coding begins, when changes cost next to nothing.

Build

Theme, blocks and integrations are developed on a staging site you can follow along the way.

Launch

Move to production, redirects from old URLs, checks on forms and payments, training for editors.

WordPress sites are rarely hacked through WordPress itself. The way in is nearly always an outdated or abandoned plugin that nobody has touched for a year. That is why we keep the list short, choose extensions that are actively maintained and agree from day one who updates what, and when.

Common questions

Yes, that is the whole idea. Your staff handle text, images, news and new pages using the blocks we build. Bigger functional changes need a developer, but it does not have to be us. The code is standard WordPress and another agency can take it over.

They are quick to start with, but they make pages heavy and lock your content into one tool. For a small site that can be acceptable. For a company website meant to last for years, we prefer a bespoke block theme because it is faster and simpler to maintain.

WordPress itself is free. Ongoing costs are hosting, the domain, any premium plugins and time for updates. We go through the budget for your specific site before you decide, and updates can be covered by a maintenance agreement.

Related services

View the whole area

Service Shopify and other platforms Shopify, Webflow or headless Next.js, depending on the job Service Small business website and catalogue A handful of pages and a product catalogue with enquiries instead of a basket Service Corporate website A structure for customers, candidates and partners Service Online store Catalogue, basket, MobilePay, shipping and accounts in one flow

Tell us about your WordPress project

Let us know what the site has to do and which accounting system you use. We will reply with a realistic timeline and a proposed setup.

Email
office@apply.dk

Coverage
All of Denmark, delivered remotely

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