Service · Websites and web development

Corporate website

What sets a corporate website apart from a small one is the number of audiences, not the number of pages. Customers look for a service, candidates for a vacancy, suppliers for a contact person and journalists for a press release. The task is to give each of them a short path to what they came for.

Send an enquiry See the scope

4-8 weeks

typical project

Audiences

customers, candidates, partners

CRM

no leads lost in inboxes

Languages

Danish and English

What the service covers

Structure matters more than visuals. If a visitor cannot find what they need within two clicks, they go to a competitor.

Talk it through with us

Business areas

A dedicated page for each area rather than one long list under the heading »Services«.

Careers

Often the second most visited section. Vacancies can be pulled from your recruitment system or entered directly and shared on Jobindex and LinkedIn.

About the company

Management, CVR details, sustainability and ESG, the whistleblower scheme and policies gathered in one place.

News and insights

Brings in search traffic and shows the business is active. Editors publish without asking IT.

Leads into CRM

Enquiries flow to HubSpot, Pipedrive or Dynamics 365, tagged with the page they came from.

Multiple languages

Danish and English with correct hreflang markup, plus German or Swedish if your market calls for it.

How we deliver it

Four to eight weeks. What takes longest is agreeing on the structure and the copy for each business area.

Sitemap

A map of sections and routes for every audience, approved as a separate document.

Design

Layouts for the main page types. Everything else is built from the same components.

Development

Templates, forms, integrations and an admin area that is easy to use.

Migration

Content is moved, old URLs are redirected and analytics is set up with consent.

Plan the English version from the start instead of translating it the day before launch. Many Danish companies have international customers and staff who do not read Danish. When both languages are part of the structure from the beginning, copy can be written in parallel and no page sits half empty in one of them.

Common questions

From numbers, not gut feeling. Look at how many visitors reach the contact page and how many send an enquiry. If there is traffic but no leads, the problem lies in structure and copy, not in advertising.

A named person on your side, appointed before launch. A site with no owner is full of stale news and broken links within six months. We design the admin area so that someone who is not a developer can use it comfortably.

That depends on your market. If you sell to Germany or Sweden, a local version does more than an English one. Every language needs ongoing upkeep, though, so it is better to start with fewer languages that stay current.

Related services

View the whole area

Service WordPress development A bespoke theme, a lean plugin list and a link to your bookkeeping Service Shopify and other platforms Shopify, Webflow or headless Next.js, depending on the job Service Small business website and catalogue A handful of pages and a product catalogue with enquiries instead of a basket Service Online store Catalogue, basket, MobilePay, shipping and accounts in one flow

Plan your corporate website

Tell us about your business areas and who visits you. We will propose a structure and a timeline.

Email
office@apply.dk

Coverage
All of Denmark, delivered remotely

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